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Global Athlete Brand Management

Lebron XX Release Promotion

Launching LeBron’s 20th signature shoe in his 20th year playing in the NBA.

Piloting a new content franchise with the internets biggest trolls, Mad & Madder. 

Mad & Madder
Lebron breaking the scoring record

Celebrating LeBron breaking the NBA All-Time Leading Scorer record.

Empowering a 10-year old girl named Brenijia from the Watts California to design a boot for Global football icon Kylian Mbappe.

Kylian Mbappe running the field

Launch Naomi Osaka's
Summer Capsule Collection 

Integrating LeBron & the Looney Tunes into Nike Playlist, a content franchise designed to get kids moving.

Nike Playlist for Space Jam
Bronny James going for a dunk

Hosting the Chosen 1’s Invitational at the USC Galen Center in partnership with the Basketball Hall of Fame.


Launch Naomi Osaka's
Holiday Capsule Collection 

Fruity Pennles Lebron Release

Collaborating w/ Post Cereal to launch the LeBron 19 Low & color changing cereal featuring LeBron & Fred Flintstone.

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